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In This Issue
+ How-To: Seven Tips for the Care and Nurturing of Great Marketing Teams
+ Survey Says: The Most Important Tech Tools for Workers
+ PRO Take 10: The 10 Web Marketing Areas You Need to Focus on Now
+ Infographic: Marketing Technology Landscape Doubles to 1,876 Companies
+ My View: Need Help Pitching Programmatic Buying to Reluctant Clients?
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Advertisement  Online Master of Science in Integrated Marketing Communications. Learn to develop and manage marketing communications for a consumer-controlled media world. Earn your master’s degree in Integrated Marketing Communications completely online from the Medill School at Northwestern University.
How-To Seven Tips for the Care and Nurturing of Great Marketing Teams
By Susan Solomon
Marketing teams need to be innovative, quick-thinking, service-oriented, and committed to the company brand. That's a tall order. How do you keep the company's most creative team performing at their best? Read More
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PRO Take 10: The 10 Web Marketing Areas You Need to Focus on Now
In just 10 minutes, you'll learn the top 10 online marketing areas you should focus on, and you'll receive three action items for each. After this Take 10, you'll be able to eliminate less effective projects and direct your time, money, and energy to what really matters and gives you the best ROI. Read More
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Advertisement  Learn to develop and manage marketing communications for a consumer-controlled media world. Earn your master’s degree in Integrated Marketing Communications completely online from the Medill School at Northwestern University. Click here to learn more.
Survey Says
The Most Important Tech Tools for Workers
By Ayaz Nanji
Workers in the US say email and the Internet are the most important communication and information tools they use, according to a report from the Pew Research Center's Internet and American Life Project. Read More
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Quick Take
Marketing Technology Landscape Doubles to 1,876 Companies [Infographic]
By Scott Brinker
The marketing technology environment is expanding at a whopping rate. To get an idea of its growth and vastness, check out this just-released marketing technology landscape infographic. Read More
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My View Need Help Pitching Programmatic Buying to Reluctant Clients?
By Tamar Garfunkel
Convincing clients to accept programmatic buying can be difficult, but marketing intelligence tools can help. Make sure those tools have the following features. Read More
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Jan 15
PRO SeminarThe Art of the Extraordinary Presentation with Dan Roam
Jan 20
FREE Seminar—Strategy and Campaign Assessment: Re-Upping Your Marketing Game
Jan 22
PRO SeminarMake Something People Love with Alexis Ohanian
Jan 27
FREE Seminar—What's Next: Seven Marketing Trends to Watch in 2015
Feb 12
MarketingProfs University—Marketing Measurement & Analytics
Feb 13
Virtual ConferenceSocial Media: Get found. Get likes. Get results. 3 online sessions—FREE!
 
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