MarketingProfs Today: Influencer Marketing Trends | Retail Apps and Consumers

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In this issue

1.	How-To: The Five Top Trends That Will Shape Influencer Marketing in 2018
2.	PRO New Live Seminar: Storytelling That Connects and Converts Across Platforms
3.	Survey Says: What Consumers Value Most in Retail Apps
4.	Infographic: Top Influencer Marketing Trends of 2017

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How-To

The Five Top Trends That Will Shape Influencer Marketing in 2018

By Ismael El-Qudsi

Influencer marketing has successfully transitioned from being considered a passing fad to being allotted a well-deserved place in the modern marketing mix. It will continue to rapidly evolve to meet marketers' needs, so keep your eye on these five trends. Read More

FOR PRO Members

New Live Seminar: Digital Breadcrumbs: Storytelling That Connects and Converts Across Platforms

Reserve your spot for this upcoming Teach Me How seminar and learn how to tell stories that inspire people to take action across channels. You'll also discover 5 secrets that successful brands use to create cohesive narratives in our digital world. Read More

You're a busy, passionate marketer. And sometimes—let's face it—this gig is overwhelming. Don't worry. We get it, and we're here to help. PRO training gives you access to the marketing resources you need to be the best marketer you can be, without even breaking a sweat. Upgrade for just $167 with code GOPRO2018 today!

Survey Says

What Consumers Value Most in Retail Apps

By Ayaz Nanji

Consumers say speed is the most important feature of a mobile retail application, according to recent research from SundaySky. Read More

AT-A-GLANCE

Top Influencer Marketing Trends of 2017 [Infographic]

By Laura Forer

The influencer marketing space is moving fast, and today's infographic reviews trends from the past year to help you know what to expect in 2018. Read More

event calendar

Jan 12	Virtual Conference—Top Marketing Trends for 2018 \| Stay on your game
Jan 18	Teach Me How— Digital Breadcrumbs: Storytelling That Connects and Converts Across Platforms
Jan 23	FREE Seminar—2018 Tech Trends for Events of All Sizes and Budgets
Jan 30	FREE Seminar—Engagement: The Future of Content Delivery
Nov 13-16	B2B Marketing Forum—Register by February 15 to save up to $800!

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