How can you ensure that your marketing campaigns will be engaging, memorable, and compelling?
Assessing your messaging before going live can be essential to success.
An infographic (below) from Crystal Clear Communications explores how to test your messaging pre-launch.
Specifically, it looks at how to create a "message map" by asking four key questions:
- Is the message clear?
- Is the message compelling?
- Is the message consistent?
- Is the message concise?
Check out the infographic: